0 A Few Guest Blogging Tips

A Few Guest Blogging Tips

The following entry is a guest post, providing a few tips right about Guest Blogging, from AuroIN, an SEO company providing  SEO Services.

There are several websites that invite ‘guest bloggers’ to submit blogs that will then become generally accessible.  That’s fine, but if you are going to take the time to create the blog and post it on the guest bloggers’ website, you should be doing that for a specific purpose, other than the satisfaction of seeing your creation on the internet.  Typical goals would be to generate free publicity and/or traffic for a website or to identify yourself as an authority on a specific topic.  You may have a long term goal in mind that your blog should become a source of income, presumably through advertising. For a successful venture of that type, the blog would have to become a truly authoritative source of information that would attract a large audience and that would justify the cost of the advertising to the sponsors.

Your blog should always include a page that identifies you and describes who you are and you should make sure that the page is easy to find.  Link back to previous blogs you have written, or otherwise reference some other content that you have created.  Quality guest blogs are trusted resources, especially those posted on the more well known blog sites.  If you specialize in a very specific subject area, make sure that the site you select has a focus on that area, that you speak with an authoritative voice, and that your writing is original.  Make sure that the tone of your blog is compatible with other postings and appropriate for your topic, having the right balance between formal and informal.  Carefully proofread your copy.

Check sentence structure as well as spelling, especially if you are not writing in your native language.  Thoroughly check your facts before posting the article.  Reference the sources of your information by linking to them.  If the topic you are discussing is at all controversial, be absolutely certain that your information is correct.  Once your article is live, your real work is just beginning.  You should be active in replying to readers’ comments and maintaining the pace of the discussion.  Be ready to follow up with another posting.

Assess the response to your article in terms of traffic generated, comments, etc., and determine if the article met your goals. If you are not entirely happy with it, decide how it could be improved, then be sure that your next article meets your expectations.