0 Improve Seo Using Google Trends

Improve Seo Using Google Trends

You know it’s important to use good search engine optimization practices on your website or blog. Without good SEO, it’s unlikely that someone using a search engine will be able to find your site. You can fill it with the most brilliant content ever written, but if you haven’t targeted your content to reach certain searchers, you’re simply not going to get the traffic you deserve.
Google is the most widely used search engine, so when you practice optimization, you really want to do it with an eye toward how you’re site will rank in Google. If you can rank high for your site’s keywords in a Google search, the other search engines will generally take notice and rank your site high, too. The beauty of it is that the good search engine optimization that will help you rank in Google will also boost your rankings in Yahoo!, Bing and other search engines.

How do you use SEO to make sure searchers can find your site? Keywords. If you wrote a long article about apples, but only used the word “apples” once or twice and instead kept calling apples “fruit,” you’d probably rank much higher for the keyword “fruit” than you would for the keyword “apples.” And that’s unfortunate, if you’d really like to attract people who are Googling “apples.”
Think of the people who will find your site useful. What will they be searching for? Make sure you’re using those keywords in your content, your page titles, your post titles and tags, and you’re already making huge improvements in your on-site search engine optimization.
You can also optimize your site on the fly by adding content that targets certain keywords that are actively being searched right now. How do you know what people are searching for? Google Trends is a tool that you can use to see the top searched terms over the last 24 hours.
Google Trends lets you see the top 10 searched terms or phrases. And you can type in two different keywords or phrases and compare them to see which is searched more. This can be really valuable for someone who wants to know which keyword can better benefit a site.


When you enter the terms to compare, Google Trends gives you a handy graph showing the searches for both terms, color-coded and compared, for the last 5 years. This not only shows you which is the more searched term, it shows you trends over a long-term period.
Google Trends has another fun and helpful feature, too. Google Hot Trends lets you see the top 100 most searched terms over the last 24 hours. For some it’s just a point of interest to see what people are looking up, but for a website owner working on driving traffic, Google Trends can be an invaluable tool in the SEO toolbox.


The ability to quickly compare keywords and see what people are using Google for that day can really help you tweak your search engine optimization and get that traffic to your website.