0 Do Your Homework Before Hiring SEO Firms

Google offers companies a guide to use when seeking an SEO company – questions that should be asked of search engine optimization firms to ensure the best services are secured. The search engine firm’s help section says if you are thinking about hiring an SEO firm, the earlier the better. And it offers the following useful questions to ask an SEO provider. Ali Husayni, who is highly knowledgeable in Google ranking services, provides answers.

Q: Can you show me examples of your previous work and share some success stories?

A: Master Google’s search engine optimization service has many satisfied clients. Find out if your site qualifies to be ranked on the first page of Google by filling out the form on our site.  If your site qualifies, my administrative assistant will set up an appointment with you to speak with me directly. After our initial conversation, we will send you a formal proposal and a list of our current clients so you can contact them and hear what they say about our work.

Q: Do you follow the Google Webmaster Guidelines?

A: Indeed. Google uses software called spiders to find your site, read its code and content and rank it for your specific keywords. We follow Google Webmaster Guidelines to optimize our clients’ websites. Website optimization paves the way for Google spiders so they can easily read your site and find your important keywords. The optimization process involves modifying the meta tags of each page of your site to insert your specific keywords where appropriate. Also, we update other back-end codes such as alt-image tags, header tags, etc. We then insert your keywords within the body of your site’s content. We stay away from “black-hat” SEO techniques, because Google can easily locate any spamming optimization technique and penalize your site for using such unacceptable techniques.

Q: Do you offer any online marketing services or advice to complement your organic search business?

A: We offer website copy-writing, blogging, SEM, SMM and other related services which will complement our organic SEO work.

Q: What kind of results do you expect to see, and in what timeframe? How do you measure your success?

A: Each client and their needs are unique. We carefully assess their site, keywords and competition and come up with a plan of action with realistic results. Our goal is to rank our clients’ sites atop Google search results under the organic listings. This is achievable from one to two months, to up to two years for some international keywords.

Q: What is your experience in my industry?

A: We have helped more than 500 businesses worldwide, and that number continues to grow.  We have experience in various fields, including real estate, medical, restaurants, software and car dealerships.

Q: What is your experience in my country/city?

A: Our client base is scattered all over the world, but our main client base is the U.S., followed by Canada and the U.K.

Q: What is your experience developing international sites?

A: We have worked with a few internationally based businesses. We will share our clients’ information with those prospective clients who qualify for our services and are serious about SEO. We will share a reference list soon after our initial client consultation.

Q: What are your most important SEO techniques?

A:  In the initial consultation, you will learn some of our secret SEO techniques. These have been used to rank our sites and those of our clients in top positions for very competitive keywords. You will also learn what you can expect from your SEO campaign, based on your budget.

Q: How long have you been in business?

A: Master Google is seven years old and Husayni has nearly a decade of experience in SEO.

Q: How can I expect to communicate with you? Will you share with me all the changes you make to my site and provide detailed information about your recommendations and the reasoning behind them?

A: You will communicate with us by phone, email, and Skype. We have an open communication policy. We share all details of our work in monthly reports. After the initial consultation, you will receive an electronic package containing recent samples of our client reports, etc. We will share as much information about site changes as you would like.